PAID SEARCH MARKETING (PPC)

WE HAVE A PASSION FOR PAID ADVERTISING. LET US TAKE YOU TO THE TOP.

PAID SEARCH MARKETING (PPC). FROM KEYWORD RESEARCH TO TRACKING & REPORTING - WE'VE GOT YOU COVERED.

Philly Marketing Labs has partnered with both Google and Bing to bring you the best advertising experience possible. We have worked hard to assemble a team of PPC experts that includes three Google AdWords Top Contributors, With over 37 years combined PPC marketing experience, we can drive your Paid Advertising Campaigns to the finish line. Paid Search Account Management by experts at PML means no more guessing about your digital marketing performance - you get complete transparency into your online advertising performance. PML's portfolio of clients includes well-known brands such as NBCuniversal's Sprout Children's TV network, Clear Eyes, Comet, Ortega, Fiber Choice, Chloraseptic, and many more. We utilize different Paid Search Marketing platforms such as Google, Bing, Yahoo Gemini, and YouTube.
The Break Down of Paid Search Marketing
SEARCH NETWORK
Advertisements on Search Networks show up along with organic results when someone searches a term that is related to your product or service. Unlike the hit or miss world of television commercials, the Search Network allows you to place your ads in front of potential customers at the exact moment they are searching for your products.
DISPLAY NETWORK
On the Display Network, you target people by using keywords and topics to find out if they would be interested in your business. When you place ads on the Display Network they can potentially appear on over two million websites with a reach of over 90% of users on the Internet The Display Network offers a variety of targeting options to allow you to engage with your target audience.
REMARKETING
Remarketing advertisements target individuals who have already visited your website and re-engage with them to remind them about your brand. Ads are positioned on partner sites and web pages that the above user visits.
VIDEO
Advertisements on Search Networks show up along with organic results when someone searches a term that is related to your product or service. Unlike the hit or miss world of television commercials, the Search Network allows you to place your ads in front of potential customers at the exact moment they are searching for your products.
SHOPPING
If your business sells products you can use shopping campaigns to showcase your inventory. Product data is used in order to match items to potential shoppers. Customers can see prices and product options easily and clearly.
PPC AUDITS

Our team is skilled at providing PPC audits where we thoroughly inspect and analyze existing Paid Search Marketing accounts. We provide recommendations that can help your account perform better and more efficiently.

A big part of Paid Advertising is identifying new opportunities out in the digital world and developing strategic approaches to your campaigns. We will construct your campaigns with special attention to keyword research, budget control, ad creation, ad placement, and geo-targeting. With monthly tracking and reporting you have insight into exactly how your Paid Advertising campaigns are performing.

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