Content Drives Social and Search: Creating Authorship of Original Content

When you think about what drives social media, it’s content and relationships. Content can be in the form of videos, comments, tweets, Google +1’s, Facebook Likes, social bookmark sharing sites, graphics, infographics, and much more. If you are providing something of value to the right audience, it will gain social media traction and give you the opportunity to build relationships. Defining the value of the content varies from audience to audience and person to person when it comes to social media. For example, some people find value from getting a good laugh at a funny joke in the form of […]

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