May 26th, 2017 – Philly Marketing Labs Has Become a Member of the MarCom Alliance

We are excited to offer our clients even more service options than ever before.

Clients have often asked us to refer specialty firms for marketing services outside the scope of our capabilities. While we have done so, we have always thought it would be better if the firms I refer were truly partners who share our values and commit to serving and partnering with you as we would at PML. To that end, our firm has become a member of a network called the MarCom Alliance.

The MarCom Alliance is a smarter solution for business marketing and communications. It’s a strategic alliance of local, owner-led, best-in-class specialty firms (including ours) that saves you time and money.

We would love to discuss how you can take advantage of the MarCom Alliance to exceed all of your marketing and communications needs, while eliminating the headaches of vendor sourcing and management. Let us know if you would like to chat.

Visit to learn more about it.

May 10th, 2017 – Join Us as We Partner with AWeber for a Meetup in Chalfont, PA

Most marketers think targeting demographics, geographies, and certain keywords is good enough. Some marketers go further, and establish profiles of purchasers. Few, smart, successful, marketers establish & update personas. This jam-packed Meetup will be focused on two things to help your/your clients businesses…

1) The value of establishing a persona, and the right kind of persona.

2) How you can be leveraging paid, owned, earned media to successful target/convert that persona.

We will be establishing three breakout roundtable sessions so you can get more detailed answers for your business. Industry experts will be moderating each of these sessions; answering your questions, providing tools and practical, tactical tips around their specific topic.

This meetup is FREE to attend.  Food and drink to be provided.

Where?  AWeber Headquarters, 1100 Manor Drive, Chalfont, PA 18914

When?  5:30pm-8pm, May 10th, 2017

Learn more and register to attend the Meetup.

February 8th, 2017 – Kim Talks PPC At The Annual Service Training Institute

Catch PML’s own Kim Clinkunbroomer giving a paid search talk named “PPC – How to not waste money” at the ASTI conference, hosted by the United Servicers Association.

In her talk, Kim will review proper paid search campaign management, lessons learned from working on client accounts in the appliance service industry, and share valuable PPC tips she has picked up from her years as a Google Adwords Top Contributor and expert paid search manager.

Where?  Town and Country, San Diego, California

When?  11am-12pm, February 8th, 2017

Learn more about the event here:

November 9th, 2016 – Meetup: Discovering Micro-moments for your Brand!

Join us for our next digital marketing meetup. Our meetup topic is “Discovering Micro-moments for your brand” with Philly Marketing Labs’ Bechara Jaoudeh presenting the latest marketing insights for building powerful and actionable marketing strategies.

Understanding the questions that are originating from consumer devices and providing answers, apps and capabilities to address those questions can help shift the way you present your brand to the world.

Where?  PML Offices — 1150 First Avenue, Suite 501, King of Prussia, PA

When?  Date: 11/9/16, Time: 6:00pm EST

Learn more about the meetup & RSVP here:   Main-Line Digital Marketing Meetup

August 11th, 2016 – Discover Gmail Advertising: A Complimentary Webinar

Philly Marketing Labs is excited to announce our first webinar. A webinar is simply a mini educational training session that is geared towards a specific topic.

Learn More About Gmail Sponsored Ad Campaigns Within The Google AdWords Platform:

Gmail Advertising OpportunitiesGmail Advertising Opportunities

  • What Are They?
  • What Are My Targeting Options?
  • Integrating Gmail With Your Online & Offline Marketing Strategy
  • Setting Performance Expectations
  • Available Reporting Options
  • Tips & Tricks To Stay Ahead Of Your Competition

Where?  This is a GoToWebinar, anyone may attend remotely.

When?  Date: 8/11/16 Time: 1:00pm EST
RSVP for the webinar here.


You Can Win! One of our lucky webinar attendees will win a FREE 1-Hour Digital Marketing Strategy Session with PML Team Members. You MUST attend the webinar to be eligible and the winner will be chosen at random. If you have any questions, please email [email protected]

Presented By: Kim Clinkunbroomer, a Governing Partner and Head of Paid Search at Philly Marketing Labs.

Kim Clinkunbroomer, Head of PPC and Governing Partner at Philly Marketing LabsKim Clinkunbroomer has over 15 years of experience designing and executing winning marketing campaigns. Kim loves to share her knowledge with others and has been a Google Top Contributor since 2006. What really fuels Kim’s fire is working closely with her clients by becoming part of their team and guiding them through the ever-changing digital marketing landscape to ensure her clients succeed in reaching their goals.

See Kim’s team member profile.

March 9th, 2016 – Making the most of Mobile with Top Contributors Kim and Tommy

Join veteran AdWords Top Contributors @Kim_Clink and @PPCBossman for a live event on making the most of mobile!

This event is sponsored by the Google Advertiser Community.

Join us for some expert insights on:

  • Current Mobile Trends
  • Mobile Friendly User Experience
  • Implementing Mobile Best Practices
  • Optimizing for Best Performance

Where?  This is a web hangout, anyone may attend remotely.

When?   March 9th, 2016 @ 11AM PT/2PM ET

January 27th, 2016 – Online Consumer Behavior Panel & Discussion at the Mainline Digital Marketing Group.

Join us for our next digital marketing meetup. Our meetup topic is “Online Consumer Behavior” with a Philly Marketing Labs panel ready to discuss the topic.

Where?PML Offices — 1150 First Avenue, Suite 501, King of Prussia, PA

When?   Wednesday, Jan. 27th, 2015 @ 6:00 PM

October 19th, 2015 – Tommy Sands, Adwords Top Contributor, at Google HQ This Week!

Google is having their annual Top Contributor summit; and PML’s own Tommy Sands will be in attendance. If you’ve had some aching PPC questions you might want to seek him out! You can find him on twitter: @PPCBossMan.

October 15th, 2015 – Philly Marketing Labs awarded #32 in the Philly 100 for 2015

Congratulations to the entire Philly Marketing Labs team for earning a place in the Philly 100 for the 2nd year in a row! Good work team! Also, congratulations to all the other companies in the Philly 100 – we are in good company! Here’s a list of all the 2015 Philly 100 Winners.

September 30th, 2015 – Improve Your Internet Marketing with Google Search Console at the Mainline Digital Marketing Group.

What?Join us for our next digital marketing meetup for “Improve Your Internet Marketing with Google Search Console” with Philly Marketing Labs SEO specialist, Adam Cirlincione. We’ll network from 6-6:30PM with refreshments (complimentary beer, bottled water, pizza). Next, we’ll have our conversation with Adam. We’ll wrap up with an hour or so of networking, making new friends and discussing digital marketing.
Where?PML Offices — 1150 First Avenue, Suite 501, King of Prussia, PA
When?Wednesday, Sept. 30th, 2015 @ 6:00 PM
Learn more at

May 28th, 2015 – Join the eCommerce Q&A and fireside chat with Mr. B at the Mainline Digital Marketing Group.

What?Join us for our next digital marketing meetup for an “eCommerce Q&A” with Philly Marketing Labs eCommerce specialist, Bechara Jaoudeh. Whether you are just thinking about eCommerce or you’ve been slinging eCommerce goods for a while, there are questions you have that we can answer. We’ll tackle questions about when eCommerce makes sense, the best platforms to use for your business, pitfalls to avoid, the trends and directions of eCommerce. It’s always a fun and lively conversation – especially with Mr. B at the helm!
Where?PML Offices — 1150 First Avenue, Suite 501, King of Prussia, PA
When?Thursday, May 28th, 2015 @ 6:00 PM
Learn more at

Jan. 14th, 2015 – Come Play & Learn Digital Marketing Jeopardy at the Mainline Digital Marketing Group.

UPDATE: Watch the live recording on YouTube!

What?Join us to play Digital Marketing Jeopardy at our offices in King of Prussia. We’ll test the audience’s knowledge on SEO, Social Media, Paid Search, Analytics and more! The top winners will receive prizes, but everyone wins with our free food, free beer and beverages meetup. We’ll network from 6-6:30PM with refreshments (complimentary beer, bottled water, pizza) with Jeopardy to follow for 45 minutes or so. Everyone is invited to compete. Concluding with an hour or so of networking, making new friends and discussing digital marketing.
Where?PML Offices — 1150 First Avenue, Suite 501, King of Prussia, PA
When?Wednesday, January 14, 2015 @ 6:00 PM
Learn more at

Oct. 27th, 2014 – Get live updates of the Adwords Community Summit from 2 PML team members, and Google Top Contributors, whom will be in attendance: Kim Clinkunboomer, and Tommy Sands Jr.

See the schedule here: Adwords Community Summit Schedule. In addition to attending the other talks, Kim will be giving her own presentation at the summit – her talk is titled Avoiding Brand Blunders. Stay tuned for updates on the summit both on the PML blog and at the PML twitter account.
UPDATE: Watch the recorded video on Youtube

Sept. 24th, 2014 – Learn “The Latest in eCommerce for Your Business” at the next gathering of the Mainline Digital Marketing Group.

Join us to talk about the latest developments in eCommerce and networking for the evening of Sept. 24 at our new offices in King of Prussia. eCommerce is taking many industries by storm. The landscape is changing so quickly, it can be difficult to implement eCommerce capabilities with confidence. Philly Marketing Labs’ own Bechara Jaoudeh (Mr. B) will be providing an overview of the current state of the art in eCommerce systems. Learn more about the upcoming Mainline Digital Marketing Meetup on 9/24/2014

May 28th, 2014 – The Mainline Digital Marketing Group will be having a meetup, the topic will be ‘Act on your Google Analytics Data to Improve Business Results’.

We’ll be back in King of Prussia’s at Michael’s Deli for our next meetup. We’re trying a slightly different format that allows us to dive deeper into the content. We’ll provide a 30-50 minute presentation followed by Q&A and conversation. We’ll be open for networking from 6-6:30 PM and after the presentation. Learn more about the Mainline Digital Marketing Event about Google Analytics on 5/28/2014

March 12th, 2014 – Learn “Three Simple Ways To Create A Video” at the next gathering of the Mainline Internet and Social Media Marketing Meetup Group.

We’ll be back in King of Prussia’s at Michael’s Deli for our next meetup. Typically, we start at 6PM, have a speaker at 6:30 for 20 minutes or so – and then roll into Q&A and networking. Our topic is Three Simple Ways to Create a Video and will be led by long-time group member Charlie Seymour. Charlie will be looking for three volunteer companies/business-people to build a 60 second video on the spot. Come prepared and you might be chosen! Learn more about the Mainline Internet and Social Media Marketing Meetup Event on 3/12/2014

November 11th, 2013 – End of Year Check-in at Landmark Americana for the Mainline Internet and Social Media Marketing Meetup.

This will be a free-form networking event to get to know each other. Come and meet your fellow business owners and marketers at Landmark Americana Restaurant in Wayne, PA. on Monday, November 11 at 6PM. Landmark has easy parking and is walking distance from Strafford Train Station (Paoli-Thorndale line). Learn more about the Mainline Internet and Social Media Marketing Meetup Event on 11/11/2013

September 25th, 2013 – Philly Marketing Labs to present on SEO best practices at next the session of the Mainline Internet and Social Media Marketing Meetup.

Philly Marketing Labs will be leading the session with a brief presentation on SEO best practices and recent search developments, before opening up the meeting to wider discussion and networking. Learn more about the Mainline Internet and Social Media Marketing Meetup Event on 9/25/2013

August 16th, 2013 – Philly Marketing Labs has hired three experienced search marketing professionals to it’s team in the past few months, and wanted to share this news with the world in a Press Release.

Read more about the recent hires at Philly Marketing Labs in this Press Release.

August 5th, 2013 – Philly Marketing Labs to present on Search Engine Optimization for the WordPress Platform.

Philly Marketing Labs search engine optimization expert Adam Cirlincione will be attending the Philly ‘burbs WordPress Meetup and presenting on SEO and specifically, how it relates to the WordPress platform. Come join us, and hear Adam discuss WordPress SEO.

October 15, 2012 – Skip Shuda will be speaking at the event “Non-Profit Roundtable Using Technology to Make Your Case for Support” on October 19, 2012.

Philly Nonprofits thrive when they are successful at engaging their audience and converting those who are somewhat interested into donating, volunteering, advocating fans. Online marketing is a natural fit for nonprofits because it enables engagement and conversion of a larger audience, more quickly, and at a lower cost. At the October 19 meeting of the Nonprofit Roundtable, Skip Shuda of Philly Marketing Labs and Kim Landry of Hollister Creative will give a quick tour of the most important factors in online engagement and conversion. Participants will have an opportunity to ask questions and will come away with practical information about improving their website and optimizing it for search. Please click here for more information and registration.

August 16, 2012 – Philly Marketing Labs Expands to Chicago.

Philly Marketing Labs acquires Clinks Web Service, a PPC Management firm run by well-known PPC expert Kim Clinkunbroomer. See the full press release on our blog.

July 25, 2012 – Philly Marketing Labs announces future direction.

This press release outlines the future direction for Philly Marketing Labs in which Digital Marketing will be enabled by Technology. See the full press release on our blog.

May 2nd, 2012 – Philly Marketing Labs is co-presenting with a member of the Philadelphia Google+ Team at Drexel University

. This talk is entitled “The Fusion of Social and Search and What it Means for your Business”. Register here for this important Google+ workshop.

April 11, 2012 – Philly Marketing Labs is hosting the Main Line Internet and Social Media Marketing Meetup.

This month’s event will include a conversation around Google+. We’ll be meeting at Michael’s Deli in King of Prussia. Event details can be found here.

December 15, 2011 – Philly Marketing Labs volunteers marketing skills to support non-profit, an organization that seeks to inspire girls in middle school to opt-in to technology careers

. In addition to improving visibility for the TechGirlz mission, Philly Marketing Labs is working directly with the organization’s leadership team members, as well as some of the young girls themselves to mentor and guide them around technology. You can find the full Philly Marketing Labs TechGirlz press release here.

June 1, 2011 Skip Shuda, Founder of Philly Marketing Labs, will speak at the first Social Media and Business Life Conference (SoMeBizLife) regarding the importance of social media for organizational leaders.

Skip will debunk social media marketing myths, walk through the ways in which social media can be measured and teach participants how to create their own social media action plan. The SoMeBizLife Conference aims to help businesses and non profits leverage social media.

November 9, 2010 Team and a Dream CEO Skip Shuda will speak at The Laurence A. Baiada Center for Entrepreneurship at Drexel University on “Understanding and Applying Social Media in Your Business”

Join us for this half day workshop to learn about effective ways to leverage the social network you already have. You’ll walk away with all the tools you need to create a strategic social media framework for your business, a concrete set of steps for getting started and a clear view into measuring your social media performance. You’ll also determine the priorities that make sense for your business along with success samples you can refer to as you build your social media presence. As we cover best practices in blogging, LinkedIn and Facebook, you’ll also learn about free tools and inexpensive paths to a powerful Social Media footprint for your business.

For registration, please visit

May 13, 2010 Team and a Dream CEO Skip Shuda will speak at “Samurai Women, Renaissance Men: Where is Social Media taking us?” at the Community College of Philadelphia (Free Workshop!).

Social media technology has transitioned from being considered a fad to a recognizable platform for doing and markeitng business. Successful companies have used social media to shift their sales and service strategies to reach a constantly changing and diverese population. However, some organizations have yet to consider this dynamic resource or don’t understand how to effectively use social media to their advantage. Join us on May 13th to learn how your organization cann use social media as a business building tool, identify trends and resources that support business growth, and connect virtually with your audience through Social Media.

Register for this free event at:

April 28, 2010 Team and a Dream CEO Skip Shuda will host a workshop on “Next Generation Marketing Using Social Media”.

In conjuntion with the BreakThrough Consortium, this workshop uses a pragmatic, proven approach to enable participants to develop their own personal leadership brand strategy and implementation plan. Participants will enhance their personal and professional leadership abilities and will see a marked improvement in their perceived value and impact.