Built on the proven Integrative Medicine clinical methods and developed by leading medical doctors, Healthy Humans is a uniquely personalized approach to developing Whole Health Plans.
Goals
- Healthy Humans wanted to determine the best go-to-market strategy for its Web-based offering of Integrative health solutions.
- After the strategy was determined, Healthy Humans wanted to generate more traffic to their website, and increase their online presence.
Work Performed
- Market Testing was conducted using a set of targeted Pay-Per-Click (PPC) advertisements coupled with specific landing pages. Team and a Dream helped test a range of medical conditions and market messages for Healthy Humans
- Performed in depth Search Engine Optimization (SEO)
- Lead Social Media marketing and community building efforts
- The test results showed a wide range of useful information for the Go to Market strategy. This work ultimately led Healthy Humans to the path currently being pursued by this exciting new Health 2.0 startup.
- Identified which Medical Conditions had the most affordable keywords
- Identified the Medical Conditions with the greatest sense of urgency
- Helped craft a roadmap of potential conditions to discuss with Integrative Medical experts and partners
- Helped define the business model that was used to raise initial funding
- Social networking and community building created interest in Healthy Humans LLC.
Twitter Contact Us Sign up for our free newsletter!