SEO Changes Of 2016

SEO Changes of 2016

From algorithms to operations, the search engine giant Google adjusted its processes and policies. While this was happening, the world increasingly accessed information and web content via handheld devices. Consumer confidence in online spending continued to skyrocket. The importance of digital…

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Cozy Up And Learn About Consumer Behavior For National Hot Tea Month

Cozy Up and Learn About Consumer Behavior for National Hot Tea Month

This past week (and for the last few months) Philly Marketing Labs has been focusing on giving you valuable and usable information regarding Consumer Behavior. Our latest Meet Up put a nice bow on our focus on Consumer Behavior. Thank…

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Case Study: Organic Search Traffic Increase Follows From Targeted Content Campaign

The shoemaker's children finally have shoes!  We recently organized our internal marketing sprints into content-focused campaigns.   In March of 2015, the Philly Marketing Labs website had a limited eCommerce content presence of just a few pages and very little…

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